An upbeat color palette; easy-to-read, elegant typography; contrasting colors that pop; and playful graphics that emphasize branding are among the ways modern designers are bringing these concepts to life.
Mixer designed for beverage syrup, final beverage mixing
May 2, 2019
The hybrid powder mixer-rotary jet mixer combination quickly blends all types of ingredients — whether it’s powders, liquids or even carbon dioxide — in batches of all sizes.
System address sustainable on-the-go beverage options
April 22, 2019
Built to reflect how people drink water today, the new hydration platform from Purchase, N.Y.-based PepsiCo Inc. is a connected ecosystem that responds to the rise in consumption of low-and-no-sugar drinks as well as heightened focus on plastic's effect on the environment. As part of PepsiCo's Beyond the Bottle efforts, the new system makes it easier for people to stay hydrated, digitally track their hydration, and help meet the growing consumer demand for more sustainable packaging, the company says.
Cascade Blonde American Whiskey, a brand of Diageo North America, Norwalk, Conn., announced its commitment to cleaning American waterways throughout the entire year.
Vodka brand launches marketing activations in connection with Earth Day
April 22, 2019
On Earth Day, Absolut Vodka, a brand of New York-based Pernod Ricard USA, announced its new platform to promote our planet — and its people — as Planet Earth's Favorite Vodka. Absolut hopes to inspire others in its belief that small changes today can lead to big impact tomorrow, it says.
The sustainable solution minimizes waste and maximizes box plant efficiencies, enabling customers to achieve ideal load containment while simultaneously improving their bottom line.
Artemis International partners with Weider on ingredients to support heart health
March 13, 2019
Chr. Hansen was ranked as one of the top 100 most sustainable companies by Corporate Knights, while IFF received an “A” for Water Security for the first time on a list for climate change.
The demand for innovative packaging equipment that not only is flexible, but easy-to-use, can handle a variety of packaging types and offers quick changeovers is driving the market for case packing and wrapping machinery.