Real-sugar version of soft drink debuts in bottles
June 15, 2016
In celebration of its 100th birthday, the Southern soda brand Grapico announced the launch of a new campaign, vintage-inspired packaging and a real-sugar version, which will be available in glass bottles.
Limited-edition packaging commemorates Matt Bonner's 10-year anniversary
January 15, 2016
Big Red teamed up with the NBA’s Matt Bonner for a limited-edition 2-liter bottle commemorating his 10-year professional basketball career in San Antonio.
Ketel One, Big Red offer limited-edition anniversary packaging
January 15, 2016
To commemorate 325 years of distilling at Nolet Family Distillery, Ketel One vodka announced the release of a limited-edition bottle. The 1-liter bottle now is available nationwide.
Packaging allows brands to communicate with consumers before they even drink a product. When considering the increasing number of SKUs on retail shelves, having an appealing package is a crucial element to consider for new products as well as existing products’ package redesigns.