Articles Tagged with ''Ready-to-Drink (RTD) Cocktails''

Up Close With Mike's Hard Lemonade Co.

New products extend consumer appeal of Mike’s Hard Lemonade
Stephanie Cernivec
April 13, 2012
As one of the top-selling flavored malt beverages (FMBs), Mike’s Hard Lemonade has found a niche with consumers. Yet, Seattle-based Mike’s Hard Lemonade Co. is not resting on its flagship brand and recently created new products to extend to new usage occasions, demographics and category niches.
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