‘Hydrates Fast’ lead text on iXL performance beverage New label result of consumer survey results February 15, 2017 Sportables LLC announced a major rebrand for its flagship premium hydration brand iXL.Read More
LIFEWTR December 19, 2016 PepsiCo introduced LIFEWTR, a new premium bottled water that fuses creativity and design to serve as a source of inspiration, the company says. Read More
Blackmp Living Water November 4, 2016 Foods For Athletes now offers its Blackmp Living Water, an alkaline energy water. Read More
Sunshine Clementine Twist, Blueberry Lemonade August 5, 2016 Celebrating its growth, Sunshine Beverages LLC announced the launch of two new flavors. Read More
ROAR Cosmic Grape July 20, 2016 This summer, Roar Beverages added a new flavor to its lineup of coconut water-based isotonic sports drinks: Cosmic Grape. Read More
Smartfruit June 27, 2016 Smartfruit LLC now offers its self-titled line of smoothie mixes that are made with 100 percent fruit and contain no added sugar, preservatives or artificial colors. Read More
Ionic Sportwater January 15, 2016 Ionic Sportwater LLC now offers its self-titled, pure vapor-distilled water that is loaded with functional electrolytes and has a pH of 8. Read More
ROAR OBJXIII October 29, 2015 ROAR Beverages and Odell Beckham Jr. launched the first product in ROAR’s Odell Beckham Jr. Series. Read More
Bai Antiwater October 20, 2015 Bai Brands introduced its Bai Antiwater, an antioxidant-infused bottled water. Read More
