Fans can submit selfies to triple chances of winning a trip for two to Seattle
Fifty Shades of Grey Wine, a line of red and white wines blended by “Fifty Shades of Grey” author E L James, is offering fans a chance to live like the literary trilogy’s main characters, Christian Grey and Anastasia Steele, for a weekend and attend a showing of the upcoming “Fifty Shades of Grey” movie in Seattle during its opening weekend in February.
Original Lite Can adds modern twist to classic can
Following strong sales earlier this year, MillerCoors decided to make its Miller Lite Original Lite can a permanent package for the brand, according to a brand representative.
Fan-focused international campaign will reach consumers in nearly 30 countries
Mountain Dew, a brand of Purchase, N.Y.-based PepsiCo Inc., announced an official, international partnership with 20th Century Fox’s upcoming “X-Men: Days of Future Past” film, which premieres in U.S. theaters May 23.
Dr Pepper Snapple Group, Plano, Texas, collaborated with Marvel Entertainment for a limited-edition collectible can series, an online game and a new commercial organized around the upcoming feature film “Marvel’s The Avengers.”
Hangover Joe’s teamed up with Warner Bros. to roll out Hangover Recovery Shots featuring images of characters from the hit movie “The Hangover” printed on the bottles.
H2O, Weston, Fla., a natural spring water packaged in a paper carton, announced a marketing partnership with the Paramount Pictures/Nickelodeon Movies animated feature film “Rango,” which opened on Friday. The