Articles Tagged with ''movie partnership''

Following strong sales earlier this year, MillerCoors decided to make its Miller Lite Original Lite can a permanent package for the brand, according to a brand representative.

Big Red Soda is getting in on the action of summer movie “Transformers: Age of Extinction” with six limited-edition cans.

Mountain Dew, a brand of Purchase, N.Y.-based PepsiCo Inc., announced an official, international partnership with 20th Century Fox’s upcoming “X-Men: Days of Future Past” film, which premieres in U.S. theaters May 23.

 Jamba Juice partnered with Summit Entertainment to promote the “Twilight” movie saga.  

Dr Pepper Snapple Group, Plano, Texas, collaborated with Marvel Entertainment for a limited-edition collectible can series, an online game and a new commercial organized around the upcoming feature film “Marvel’s The Avengers.”