Articles Tagged with ''energy ingredients''

Sustained energy in demand for beverage formulations

Clean label also fueling use of natural energy sources

April 14, 2017

As physicist Albert Einstein once said: “Life is like riding a bicycle. To keep your balance, you must keep moving.” As today’s American consumers look to keep moving, they are turning to various forms of energy-inducing foods and beverages. However, in the spirit of Einstein’s quote, consumers also are in search of more balanced energy resources.

Natural ingredients boost energy drink market

Manufacturers turn to amino acids, carbohydrates and much more for sustained energy formulations

Barbara Harfmann

April 11, 2016

Launched in 1989, TV commercials featuring the Energizer Bunny, the sunglass-wearing pink toy rabbit, have entered the vernacular as a representation for anything that endlessly continues. As more consumers strive to “get up and go,” energy drinks also have entered the mainstream, according to ingredient suppliers.

A natural alternative for energy

Energy ingredients found in nature gain traction

Jessica Jacobsen

April 15, 2013

There is no shortage of new product launches within the energy drink and shot sector. According to the Netherlands-based Innova Market Insights’ database, 124 energy drink and shot products launched in the United States in 2012. Of those product launches, energy/alertness was the top health positioning.

The buzz surrounding coffee

Health properties, taste profiles increase ingredient’s use

Stephanie Cernivec

June 13, 2012

A study of mice with Type 2 diabetes found that a significant amount of coffee consumption could help protect against memory loss associated with advanced diabetes, as well as reduce weight gain and lower blood sugar levels, according to a May 10 article published in New York Daily News.

Functionality niche expanding

Performance beverage ingredients meet broader consumer needs

Jessica Jacobsen

October 14, 2011

Beverages have become more than just a source of refreshment. Consumers also are turning to beverages for functional benefits. Sports drinks as well as energy drinks and shots have become a source to provide a variety of functionalities.“There are quite a number of functional benefits that consumers are looking for with energy drinks and shots besides [an energy] boost,” says Garima Goel Lal, senior analyst at Mintel International, Chicago.

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.