Articles Tagged with ''iced tea''

After recently selling its 1 billionth beverage earlier this summer, Honest Tea took to social media to learn more about Americans’ relationships with iced tea.

Consumer interest in healthy beverages has led to an evolving marketplace within the industry, experts note. For instance, the tea category has experienced sales increases due to consumer emphasis placed on healthy living habits, according to a January report from Santa Monica, Calif.-based IBISWorld titled “Tea Production in the US.”

Former professional lacrosse player and entrepreneur John Gagliardi introduced a line of Titan Tea functional beverages made with organic tea leaves, electrolytes, D-ribose and caffeine.

Starbucks Coffee Co., Seattle, expanded its cold beverage portfolio with the addition of Fizzio handcrafted sodas and Teavana shaken iced teas.

Chicago-based Argo Tea is celebrating the start of summer, National Iced Tea Month and the 110th birthday of iced tea in America with a new unsweetened iced tea line that includes Hibiscus Apple herbal tea, Green Tea Strawberry, and Ginger Peach black tea.

Nestea, a brand of Stamford, Conn.-based Nestlé Waters North America, announced the revival of the brand’s “Nestea Plunge” marketing effort with the new 2014 advertising campaign. This updated communication strategy is designed to promote Nestea’s new recipe, which features more flavor and fewer calories, the company says.

Canadean’s latest update of its global beverage forecasts to 2019 strongly underlines the role of the emerging market country groupings.

Lipton Iced Tea launched the first video in a three-part comedic film series produced in partnership with actress Kristen Bell, who for the first time stepped behind the camera to serve as creative director.

Bai Brands, Hamilton, N.J., introduced a new, all-natural half tea, half lemonade beverage as part of its Bai5 5-calorie, antioxidant-infused, coffee-fruit beverage line.

At the request of fans of A&E’s “Duck Dynasty” TV show, Duck Commander Family Foods and Chinook USA launched Uncle Si’s Iced Tea.