Bagged tea - Articles - Page 4

Beverage holidays encourage social media marketing

Tea Council of USA holds photo sharing sweepstakes on Twitter

February 15, 2017

Scrolling through Facebook nowadays can sometimes seem like scrolling through a virtual cookbook, with video recipes appearing in almost every other post. As consumers have gained a greater interest in their health and wellness, a “foodie” lifestyle also has gained traction in the United States. With this, food- and beverage-inspired holidays have exploded whether it’s National Green Juice Day Day (Jan. 26) or World Water Day (March 22), inspiring clever marketing and increased consumption.

Ginger Peach Chocolate Truffle Black Tea

January 13, 2017

Celebrating its 25^th anniversary, The Republic of Tea unveiled a new tea blend: Ginger Peach Chocolate Truffle Black Tea.

The Republic of Tea commemorates anniversary with new blend

Company releases Ginger Peach Chocolate Truffle Black Tea

January 3, 2017

The Republic of Tea, Novato, Calif., is celebrating a quarter-century of providing consumers with premium tea. To commemorate the 25th anniversary, The Republic of Tea unveiled a new blend: Ginger Peach Chocolate Truffle Black Tea.

Tea sales exceed $7 billion in 2015, Packaged Facts says

Market research firm predicts category to reach $9 billion by 2020

December 19, 2016

Tea sales in the United States have shown strong growth in 2016, continuing the upswing in ready-to-drink (RTD) and refrigerated categories, according to Rockville, Md.-based Packaged Facts. In its new report “Tea and Ready-to-Drink Tea: U.S. Retail Market, 6th Edition,” the market research firm estimates tea sales slightly exceeded $7 billion in 2015, up almost 6 percent. By 2020, Packaged Facts expects retail sales of tea in the United States to close in on $9 billion for the first time, it says.

Pure Leaf launches new bagged teas

Brand extends into 10 hot and iced, long-leaf options

October 18, 2016

Englewood Cliffs, N.J.-based Unilever announced that its Pure Leaf brand is expanding beyond the ready-to-drink shelves with the launch of bagged and loose-leaf teas. Available nationwide in 10 hot and iced varieties, Pure Leaf’s new range of new long-leaf teas share the brand’s passion for realness by giving consumers the most genuine tea experience, the company says.

Davidson’s Organic launches rebrand design

Honoring 40th anniversary rebrand includes packaging redesign

July 15, 2016

Celebrating its 40th anniversary, Davidson’s Organic Teas launched a company rebrand featuring redesigned packaging.

Premium, specialty offering help tea's growth

Natural, organic important for tea consumers

Jessica Jacobsen

June 9, 2016

Japanese scholar and author of “The Book of Tea” Okakura Kakuzo once said, “Tea began as a medicine and grew into a beverage.” Over the course of time, the evolution of tea has become even more complex as the beverage has seen new formats emerge as well as growth in natural and organic trends.

Steep by Bigelow

June 9, 2016

Bigelow Tea Co. recently added to its portfolio of teas with the launch of a new line of bagged, craft teas: Steep by Bigelow.

Celestial Seasonings unveils new brand look

Redesigned packaging highlights new logo

October 16, 2015

Hain Celestial Group Inc., unveiled its new brand look and feel, including redesigned packaging highlighting the brand’s heritage with a new, contemporary logo.