With new beverage flavors fighting for consumers’ attention and juice prices higher than usual due to inclement weather, U.S. orange juice sales have declined during the last several years, says Sarah Theodore, global drinks analyst for Mintel Food & Drink, Chicago. More specifically, orange juice sales were down about 9 percent in food, drug and mass retail, excluding Walmart, between 2008 and 2010, she says.
T&R Chemicals Inc.’s Resina 8/RE is a glycerol ester of rosin (distilled rosin) and is manufactured specially for use in oil-based citrus flavorings for beverages. The ester gum is derived from the pine resin.
Citrus flavors, such as lemon, lime, grapefruit and orange, whether alone or in combination with other flavors, have consistently remained a favorite of consumers and beverage-makers.