Bulletproof introduced its next evolution: Coffee + Creatine, marking a new chapter in functional coffee.

Bulletproof Coffee + Creatine is a premium instant black coffee crafted with clean, toxin-tested 100% Arabica beans and 5 grams of creatine monohydrate in each serving, along with 250 mg of electrolytes to support hydration and performance, the company says. The instant powder mixes easily into hot or cold water and brews into a smooth cup of coffee, making creatine more approachable and easier to incorporate into everyday life, it notes.

“At Bulletproof, we strive to help every coffee lover transform to build confidence and shape how they show up,” said Harry Lewis, CEO of Bulletproof, in a statement. “Creatine is one of the most researched ingredients in human nutrition, yet its broader benefits are still widely misunderstood. With Coffee + Creatine, we saw an opportunity to bring credible science into a daily ritual people already love ― creating something that supports both mental clarity and physical strength, without asking consumers to change their routine. This is about meeting people where they are and giving them more from the coffee they already drink.”

Designed for convenience and consistency, Coffee + Creatine offers a simple way to support both muscle and brain health in one scoop, whether before a workout, ahead of a busy workday, or as part of a morning routine, the company notes. With 43 servings in each pouch, it delivers functional benefits without added complexity, it says.

The 14-ounce pouches are available to purchase online at the company’s website and Amazon, with exclusive retail availability at Target later this year, it notes.

www.bulletproof.com