Planet Oat partners with ‘Emily in Paris’ ahead of new season
Creamer brand launches new flavor, hosts pop-up experience
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Plant-based products brand Planet Oat has teamed up with the series “Emily in Paris” for a limited-edition coffee creamer: Planet Oat Whie Chocolate Raspberry Oatmilk Creamer. The partnership combines the brand’s smooth oatmilk with the chic, romantic flair of Paris, the brand says.
The flavor is inspired by the hit series produced by Paramount Television Studios and creator Darren Star. The newest season of “Emily in Paris” premieres Dec. 18. This limited-edition creamer is infused with the delicious taste of white chocolate and bright, tart, raspberry flavor designed to elevate any cup, it adds. It will be available for purchase at major grocery retailers nationwide this month.
“Collaborating with ‘Emily in Paris’ marks a fun new chapter for Planet Oat, blending the world of entertainment with a coffee ritual in a way that feels fresh and enjoyable,” said Chris Ross, vice president of marketing and research and development at HP Hood LLC, in a statement. “We know our consumers crave flavor, variety and sophistication, so pairing this cultural phenomenon with the indulgent profile of White Chocolate Raspberry allows us to bring a taste of Paris directly to their homes.”
Planet Oat is celebrating the launch with a pop-up experience at L’Appartment 4F, which brings the essence of a Parisian bakery to Brooklyn Heights. From 8 a.m. to 4 p.m., event attendees will be treated to “The Raspberet Latte” featuring the new White Chocolate Raspberry Oatmilk Creamer, as well as a fan-favorite, Barista Lovers Oatmilk.
The brand also partnered with actress and “Emily in Paris” star Ashley Park, who brings a fun and flavorful perspective to the new creamer, the brand says.
“Planet Oat is my favorite oatmilk brand, especially for its delicious and thoughtful flavors,” Park said in a statement. “And I couldn’t be more excited that this new coffee creamer is inspired by ‘Emily in Paris.’ Not only is it absolutely perfect in my morning coffee, but it transports me back to the sweetness of Paris patisseries, giving me that feeling of sitting in my favorite café in the Marais — Parisian chic for your coffee cup.”
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