American Metal Whiskey, an extension of American Metal Customs shop celebrated for its custom cars and motorcycles, unveiled its new whiskey innovation: The Disciple. 

The Disciple starts with American Metal's award-winning 90 proof Tennessee straight whiskey featuring a high corn mash bill that has been distilled in Tennessee and aged in Vermont, it notes. What sets it apart is American Metal’s new patent-pending sonic infusion process, which incorporates the distinctive sound of The Disciple — a custom motorcycle handcrafted by Co-Founder and Master Builder Josh Allison, the company says.

“Infusing the signature sound of a custom bike that I built into the whiskey has never been done before, and it delivers a taste that is truly iconic in my opinion,” Allison said in a statement. “Our innovative approach allows us to show a clear transformation from point A to point B due to the sound of the motorcycle and marks an industry milestone by merging motorcycle sounds and whiskey.”

This patent-pending process employs the sounds of The Disciple’s vintage 1941 Harley-Davidson EL Knucklehead engine, played through a waterproof speaker that is submerged inside the new American Oak barrels to directly interact with the liquid, the company notes. This infusion technique imparts rich, complex tasting notes and a unique color to the whiskey, reflecting American Metal's commitment to craftsmanship, boundary-pushing innovation, and a passion for creating custom vehicles and whiskey, it says.

Packaged in a 750-ml bottle, the limited-edition sonic infused whiskey, now is available online and in select bars, restaurants and liquor stores nationwide for a suggested retail price of $80.

www.americanmetalwhiskey.com