In time for cooler weather, Purchase, N.Y.-based PepsiCo introduced the Pepsi S’mores Collection.
Americans can’t get enough of s’mores, and for those who refuse to miss an opportunity to satisfy their s’mores cravings, Pepsi has created the ultimate s’mores hack, it says.
The limited-edition mini-can beverage trio incorporates all the elements of the classic treat, so s’mores faithful can enjoy their favorite dessert anytime, anywhere, it adds.
The Pepsi S’mores Collection comes on the heels of several of the Pepsi brand’s unique and indulgent flavor innovations including Maple Syrup Cola, PEPSI X PEEPS, Pepsi Apple Pie and Pepsi x Cracker Jack.
The Pepsi S’mores Collection is available in uniquely designed 7.5-ounce mini-cans, featuring three distinct flavors:
• Toasty Marshmallow is an entirely new Pepsi concoction, taking a marshmallow base with layers of toasted notes to mimic a light fireside flavor.
• Graham Cracker infuses notes of honey and cinnamon to achieve a balanced graham cracker flavor profile.
• Chocolate contains dominant notes of cocoa throughout, with slight hints of vanilla to create creamy sweetness, mimicking a slightly melted chocolate flavor.
Starting now, consumers can share an image or description of how they s’more on Instagram or Twitter with the hashtags #PepsiSmores and #Sweepstakes and follow @Pepsi for a chance to win a set of the limited-edition Pepsi S’mores Collection. The collection will be awarded to 2,000 lucky winners, it says