Chicago-based Molson Coors Beverage Co. announced its Simply Spiked Lemonade, the new lineup of full-flavor alcohol beverages inspired by the Simply juice brand, will arrive on shelves this June.
Simply Spiked Lemonade marks the latest product line in the agreement between Molson Coors and Atlanta-based The Coca Cola Co., and will bring real fruit juice credentials to the ready-to-drink (RTD) alcohol beverage space, it says.
“We knew people would be excited once they found out about Simply Spiked Lemonade. We didn’t expect the unprecedented level of consumer hype, which we’ve never seen for a product announcement before,” said Joy Ghosh, vice president of above premium beer and flavored alcohol beverages at Molson Coors Beverage Co., in a statement. “From all the tweets, memes and off-the-charts social excitement, people are pumped to try this product and the good news is, the wait is almost over. In a few weeks, drinkers across the country will be able to try Simply Spiked Lemonade for themselves.”
Just in time for summer, Simply Spiked Lemonade debuts in four distinct flavors:
Signature Lemonade: Bright and refreshing, with a balance of sweet lemonade and fresh, lemony tartness.
Strawberry Lemonade: Ripe, jammy strawberry notes combined with an elevated, tart lemonade finish.
Blueberry Lemonade: Unique and refreshing, with ripe blueberry notes blended with smooth lemonade flavor.
Watermelon Lemonade: Watermelon sweetness complimented by a bright, lemon juice balance.
Each will be available in a four-flavor variety pack featuring slim cans as well as 24-ounce standalone cans of select flavors, the company says.
The launch of Simply Spiked Lemonade marks the latest collaboration between Molson Coors and The Coca-Cola Co. following the 2021 launch of Topo Chico Hard Seltzer, which recently expanded with Topo Chico Ranch Water Hard Seltzer and Topo Chico Margarita Hard Seltzer in 2022.
