Cheribundi, Portland, Ore., announced the launch of two new tart cherry-based products to their extensive recovery portfolio: Immunity and Sleep Concentrates. These premium products feature tart cherries carefully blended through Cheribundi’s proprietary juice extraction process. The grab-and-go concentrates contain new ingredients for maximum recovery: ginger and vitamin C in Immunity and melatonin and magnesium in Sleep.
“Our concentrates were created for our roster of 350-plus collegiate and professional teams and we’re thrilled to launch Immunity and Sleep with even more added benefits to everyday healthletes,” said Marcel Bens, CEO of Cheribundi, in a statement. “According to leading exercise physiologists, there is no product in the world proven to help athletes recover better than tart cherry juice and these new products solidify Cheribundi’s position as the No. 1 all-natural performance wellness company.”
Cheribundi was born from the discovery of the antioxidant power of tart cherries, scientifically proven to impact sleep, recovery, and overall mental and physical health, the company says. Immunity and Sleep Concentrates have roughly the same efficacy and two times the antioxidant benefits of Cheribundi’s juices, it adds. Cheribundi concentrates are designed to boost recovery with a blend of tart cherry juice and tart cherry concentrate for recovery benefits and inflammation fighting power.
Cheribundi’s Concentrates can be added to a smoothie, mixed directly with water or enjoyed straight from the pouch. Immunity and Sleep Concentrates are $36 for a 12-pack and available for pre-order on cheribundi.com.