1800 Tequila The Ultimate Margarita, a brand of Proximo Spirits Inc., debuts Black Cherry. Black cherry beverages are soaring in popularity with the highest consumer preference share of 85% this year, the company says citing a Nielsen Variety Rank and Sort Custom Study. 1800 Tequila The Ultimate Margarita is a crisp, ready-to-serve cocktail for tequila lovers who want a quick, easy and elevated way to enjoy their favorite libation at-home, it states. 1800 Tequila The Ultimate Margarita is packaged in the brand’s signature trapezoidal glass bottle, and is available in select markets for $21.99 for a 1.75-liter bottle.
Proximo Spirits Inc., Jersey City, N.J.
Distribution: Select markets