Less than two years after launching its first bottled Iced Coffee beverages, Canton, Mass.-based Dunkin’ Donuts is giving the ready-to-drink (RTD) category another jolt with the launch of Shot in the Dark coffee espresso blend, the brand’s first-ever coffee beverage served in a can, the company says. Manufactured and distributed by Atlanta-based The Coca-Cola Co., Shot in the Dark combines Dunkin’s signature coffee and espresso.
Served in a special slim can, Shot in the Dark delivers Dunkin’ Donuts’ high-quality coffee with a touch of cream and sugar, combined with espresso for a full-bodied, rich, smooth coffee espresso blend, it says. Offered in three fan favorite flavors — Caramel, Mocha and Vanilla — each 8.1 ounce can of Shot in the Dark is 80 calories. The RTD coffee now can be found in select retail locations, and its availability will continue to expand through 2019 at convenience and grocery stores across the United States, the company says.
“Our fans have loved our ready-to-drink iced coffees as a great way to power through their day with Dunkin’ anytime and anywhere,” said Brian Gilbert, Dunkin’ Donuts vice president of retail business development, in a statement. “Now, for the coffee-loving consumers who want something a little bolder than a traditional cup of coffee, but not as strong as a shot of espresso, our Shot in the Dark creates an exciting and energizing new option when on-the-go.”
Shot in the Dark isn’t the only new Dunkin’ ready-to-drink choice launching this month for on-the-go coffee drinkers, as the brand released Pumpkin Spice Bottled Iced Coffee. Pumpkin Spice Bottled Iced Coffee also is available in retail locations nationwide.
The Coca-Cola Co. and its bottling partners have been manufacturing and distributing pre-packaged Dunkin’ Donuts branded bottled beverages since the beginning of 2017. The bottled Dunkin’ Donuts Iced Coffee beverages are made according to Dunkin’ Donuts’ specifications using high-quality Arabica coffee blends with real milk and sugar, delivering the quality and taste that millions of Dunkin’ Donuts guests have come to expect from the brand’s signature iced coffee served at its restaurants worldwide, it says. Dunkin’ Donuts pre-packaged branded bottled Iced Coffee beverages include Original, Mocha, Espresso, French Vanilla and Cookies & Cream flavors.