Zevia reformulated its line of carbonated soft drinks (CSDs) with a new, all-natural sweetening system. The next-generation CSDs feature the SweetSmart system, which combines stevia with monk fruit and erythritol. Zevia drinks previously were sweetened with stevia and erythritol. In the new formulation, the purity of the Reb A steviol glycoside has been increased from 97 percent to 99 percent. It will provide most of the sweetness (82 percent), with 15 percent coming from monk fruit and 3 percent coming from erythritol, the company says. The new sweetening system will complement the flavor profile of stevia, enhance the sodas’ overall sweetness, and reduce bitter notes, it adds. A six-pack of the beverages has a suggested retail price of $5.99.

Zevia, Culver City, Calif.
Telephone: 855/469-3842
Internet: www.zevia.com
Distribution: National
Ingredients: Cola: Carbonated water, erythritol, caramel color, tartaric acid, Reb A, caffeine, citric acid, monk fruit extract and natural flavors.