Marrying Belgian brewing and American craftsmanship, Duffy & Partners designed Brewery Ommegang’s brand identity to honor the brand’s heritage and celebrate the innovation of American craft brewing, it says. The identity heralds the quality of Belgian-style ales, while the label for each beer is inspired by ingredients, its brewing process and a bit of storytelling folklore, Duffy & Partners says. Duffy & Partners’ scope of work for the brand included creating the identity, bottle design and secondary packaging for Brewery Ommegang.
Brewery Ommegang’s ingredient-inspired bottle design
November 15, 2012