When visiting the nation’s capitol last month, in addition to enjoying the museums, monuments and memorials, I couldn’t help but take notice of the popular beverage of choice on those hot July days — bottled water. Vendors carried around coolers and walked up and down the streets selling water, and tourists flocked to them.
And as of press time, the Midwest is experiencing quite a heat wave. With temperatures in the high 90s, I’ve been sure to keep myself hydrated. But hot temperatures are not the only thing affecting the bottled water market.