Gatorade, a brand of Purchase N.Y.-based PepsiCo, announced the launch of Gatorade Lower Sugar, ushering in a new era of science-backed hydration, it says.
Spindrift Beverage Co., Newton, Mass., announced the launch of Spindrift Tea, a line of non-carbonated iced teas made with real brewed tea and real squeezed fruit.
Brown-Forman Corp., Louisville, Ky., and Pabst Brewing Co. announced a mutual agreement to conclude their partnership related to flavored malt beverages (FMBs) within the United States.
As operations continue to experience labor challenges that impact their ability to hire and retain skilled workers, experts highlight that today’s facility managers are developing a deeper appreciation for a more diverse labor pool.
Malibu announced the release of Malibu Pink, a bold new flavor innovation bursting with the fruity flavor of guava, pineapple, and coconut and a playful pink color, it says.
Pabst Blue Ribbon officially brought back its famous 99 Pack, designed for when PBR drinkers show up to own the moment, and this time it is getting the full Godzilla treatment courtesy of artist ATTACK Peter.
The Coca-Cola Co., Atlanta, is expanding retail availability of Mr. Pibb and Mr. Pibb Zero Sugar as well as introducing two new regional flavors: Punchin’ Peach and Thrillin’ Vanilla.
Lipton Hard Iced Tea, Rochester, N.Y., is expanding its portfolio with the launch of Lipton Hard Iced Tea Zero Sugar, a 95-calorie, zero-sugar offering that taps into growing consumer demand for lighter, lower-calorie beverage alcohol options.