Beverage Industry Newsletter

DoorDash report shows growth for alcohol orders

DoorDash released its inaugural Alcohol Online Ordering Trends Report and a first look at the third annual Restaurant Online Ordering Trends Report. Consumers continue to look for convenience as delivery apps have become a part of people’s everyday routines from ordering food and alcohol to groceries, gifts, and more. In fact, in 2023, consumers prefer ordering food via third-party apps or websites significantly more than in 2022.

G.O.A.T. Fuel closes on $5M seed round to accelerate growth trajectory

Los Angeles-based G.O.A.T. Fuel, the health-forward energy drink from Pro Football Hall of Famer and renowned NFL G.O.A.T. Jerry Rice, announced closing on its initial Series Seed round of financing, which was oversubscribed and raised $5 million, putting total funds raised since launching in 2020 during the pandemic at $12 million.

Funky Buddha Brewery reacquires company from Constellation Brands

The founders of Funky Buddha Brewery — Ryan and KC Sentz — are reacquiring their Oakland Park, Fla.-based business from Constellation Brands, Victor, N.Y. Both the Sentzs and Constellation agreed that now is the ideal time for the original owners to reclaim control of the company and focus on beverage innovation, new consumer experiences, and additional product lines.

Waterloo Tropical Fruit Sparkling Water

Waterloo Sparkling Water announced the launch of its all-new Tropical Fruit sparkling water, available as a limited-time-only offering for the summer season.

PERDUE Beer Can Chicken Beer

PERDUE announced the launch of its one-of-kind Beer Can Chicken Beer, a honey double-citrus summer ale brewed with classic grilled chicken seasonings like rosemary, thyme and pink peppercorn.

TeaPot Mango Green Tea

TeaPot, the cannabis-infused iced tea beverage brand from The Boston Beer Co., announced the launch of its newest flavor: Mango Green Tea.

Consumer loyalty challenged by inflation, research shows

In the consumer packaged goods market, brand loyalty has been vital for the long-term health of these products and services. Yet, as today’s consumers feel the pinch of inflation, research shows that price increases are challenging shoppers’ loyalty to brands.

Alcohol brands acting more cautious with ad spends

In a post pandemic world, data shows that alcohol companies are being more cautious with advertising budgets and exploring other forms of marketing or advertising to reach their target audience.

Direct-to-consumer shipping aligns with consumer wants

Purchasing alcohol products through direct-to-consumer (DTC) methods have remained limited despite growing interest in this shopping platform.

PATH Water launches summer bottles

To kick off summer 2023, PATH Water launched a limited-edition summer bottle for on-the-go summer activities. The 25-ounce still water bottle features all things summer fun and will be available June 1 through September, the company says.

Lone River releases Yellowstone Limited Edition Ranch Pack

Lone River Beverage Co. joined forces with Multi-PLATINUM star and Yellowstone cast member Lainey Wilson to unveil the Lone River + Yellowstone Limited Edition Ranch Pack. Available nationwide, the pack design features a striking black-and-yellow color scheme against the backdrop of the iconic Yellowstone Ranch, the company says.