Ginger beer brand expands into Walmart with mixer sets
May 27, 2021
Reed’s Inc., Norwalk, Conn., announced the launch of its flagship Extra Ginger Beer in 12-ounce cans led by the expansion into more than 1,600 Walmart Mixer Sets, marking a secondary shelf placement for Reed’s.
Company credits growth of non-alcohol beers for success
May 25, 2021
CERIA Brewing Co., Arvada, Colo., reports its distribution network has doubled in the past 12 months. The two CERIA styles ― Grainwave Belgian White and Indiewave IPA non-alcohol craft beers ― created by Colorado brewmaster Keith Villa, are currently carried by 40 distributors in 18 states and U.S. territories, including recent distributor relationships in Texas and Puerto Rico.
TFE named importer, sales and marketing partner for Italian producer
May 20, 2021
Trinchero Family Estates (TFE), St. Helena, Calif., announced that Ceretto is partnering with TFE as the portfolio's sales and marketing partner in the United States effective immediately. The partnership will allow Ceretto to continue to grow in the United States with the support and resources of TFE.
Roll out set for California with additional states to follow throughout summer
May 18, 2021
Southern Glazer's Wine & Spirits, Miami and Dallas, has signed a national alignment agreement with 818, the award-winning, hand-crafted tequila brand founded by Kendall Jenner. Produced in Jalisco, Mexico, the brand has created as much marketplace buzz for its 16 blind tasting awards as it has from its famous owner.
Company’s partnership with CKBG marks first entry into RTD spirits category
January 26, 2021
Molson Coors Beverage Co., Chicago, announced a partnership with CKBG to distribute Superbird, a 100 percent blue agave tequila-based cocktail. The agreement marks Molson Coors first entry into the premium ready-to-drink (RTD) spirits category and its latest move beyond the beer aisle.
Sonoma County winery to add 16 new markets to footprint
January 22, 2021
Southern Glazer's Wine & Spirits, Miami and Dallas, announced that it has expanded its distribution agreement in 16 additional markets with family owned Sonoma County winery Rodney Strong Wine Estates. This strategic alignment will help further strengthen Rodney Strong’s footprint in the United States and leverage Southern Glazer’s scale, expertise and Proof eCommerce platform to drive growth for its portfolio, the company says.
ZOA backed by Dwayne Johnson, Dany Garcia, Dave Rienzi and John Shulman
January 11, 2021
A multi-faceted team of fitness, health and beverage industry innovators, Dwayne Johnson, Dany Garcia, Dave Rienzi and John Shulman, announced the launch of ZOA, a new healthy energy drink set to make waves in the category. Available for purchase in March, ZOA is a reimagined energy drink packed with clean, natural caffeine from green coffee and green tea, antioxidants from camu camu and acerola, as well as vitamin D and a blend of vitamins and nutrients that support immune function and elevate energy levels.
When COVID-19 shut down many operations across the United States, many wondered what it would mean for their business. Jeff Cioletti checks in with fleet manufacturers to see how they’ve weathered the storm.
Keurig Dr Pepper (KDP), Burlington, Mass., and Plano, Texas, and The Honickman Companies, Pennsauken, N.J., jointly announced an agreement that allows KDP to sell and distribute key KDP brands in 18 counties serving 17 million people in New York and New Jersey.