MTN DEW Outdoor Grant submissions taking place through Oct. 25
September 25, 2020
To celebrate National Hunting and Fishing Day, MTN DEW, a brand of Purchase, N.Y.-based PepsiCo, announced it is supporting Heartland conservation and outdoor nonprofits with $100,000 in MTN DEW Outdoor Grants.
Grand-prize winner to receive 2021 Ford Bronco presented by LOCASH
August 17, 2020
MTN DEW, a brand of PepsiCo, Purchase, N.Y., is announcing a challenge for fans to Claim the Outdoors for a chance to win various prizes, including a brand-new 2021 Ford Bronco presented by country music duo LOCASH, it says. Other one-of-a-kind experiences up for grabs include a Grand Canyon hike for two, a fishing excursion with professional bass angler Gerald Swindle, tickets to a race with racecar driver Chase Elliott, outdoor gear and more.
For the 2nd consecutive year, Peet's Coffee was the official coffee sponsor of the Coachella Valley Music and Arts Festival. Mountain Dew released a special, limited-edition can to coincide with the final season of HBO's "Game of Thrones". Boulevard Brewing announced a partnership with 20th Century Fox and its Space Camper IPA. Pop Vegas partnered with Sailor Jerry Spiced Rum at Tattoo'd America and Dixie Elixir Fruit Punch was awarded the High Times Dope Cup's Best Beverage.
The unofficial start to summer is underway and the readers of Beverage Industry have shown their appreciation for summer beverage offerings. In the Readers’ Choice: New Product of the Month poll for April, the readers selected MTN DEW Baja Blast as their favorite new product release.
AMC’s popular TV show “The Walking Dead” has been captivating viewers for eight seasons now. But now when family and friends gather for viewing parties, they also can imbibe with The Walking Dead Wine collection.
Beverage Industry’s October issue spotlights leaders throughout the beverage market and how they are steering their company’s throughout the pandemic. Also in this issue is an update on the bottled water market and it continues to post strong volume gains, how natural and organic retailers are combating broader competition, the ingredient solutions available for next-generation performance beverages, and much more!