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Home » Keywords » direct-to-consumer (DTC)

Items Tagged with 'direct-to-consumer (DTC)'

ARTICLES

Pandemic conditions boost eCommerce, beverage sales
Channel Strategies

Pandemic conditions boost eCommerce, beverage sales

Beverage category, alcohol sales thrive in 2020
Sarah graybill
Sarah Graybill
November 24, 2020
One Comment
Already on the rise, eCommerce purchasing is proliferating during the pandemic. The beverage market has pulled ahead as an emerging leader as alcohol brands embrace online platfoms.
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Handoff

Encompass, Orchestra acquire Handoff app

Alcohol delivery startup taps into direct-to-consumer market
November 11, 2020
No Comments

Newly combined technology providers, Encompass Technologies + Orchestra Software announced that they have acquired Denver-based alcohol delivery startup Handoff. This acquisition furthers the company’s mission to digitally connect all tiers of the beverage industry, from first ingredients to last sip.


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Wine Advent Calendar

Direct Wines releases Wine Lovers’ Advent Calendar

2020 edition provides consumers with taste tour wine regions
September 28, 2020
No Comments

The popular Wine Lovers' Advent Calendar is returning nationwide for its third year, after selling out within weeks both years prior. Available from Direct Wines Inc., South Norwalk, Conn., the Wine Lovers’ Advent Calendar contains 24 187-ml bottles of wine.


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Brooks Winery
Supplemental Marketing

Virtual tastings, events and go-to online marketing engages consumers

Beverage brands drive sales through website, DTC
Barbara h200x200
Barbara Harfmann
September 4, 2020
No Comments

For wineries and independent craft spirit and beer producers, taprooms, tasting rooms and tours have long encouraged trial and experimentation, helping these entrepreneurs become beacons of community and camaraderie. Yet, to drive sales during the past six months, beverage brands have been forced to pivot and use other avenues such as eCommerce and direct-to-consumer (DTC) shipping with overall positive results.


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Beverage News
Beverage Beat

Experts highlight necessity for craft purveyors to shift sales strategy

Consumers becoming accustomed to at-home alcohol consumption
August 11, 2020
No Comments
Craft brewers and distillers were hurt economically at the early stages of the pandemic. As such, experts are highlighting the need to pivot sales methods to still reach consumers.
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Wine Ambassadors Fine Wine Club

Wine Ambassadors’ Fine Wine Club empowers consumers

Ambassador membership allows consumers to embark on ‘side hustle’
July 27, 2020
No Comments

Napa, Calif.-based Wine Ambassadors launched its Fine Wine Club, a multi-level marketing program whereby women and men who love their vino can get paid to share fine wines from the Napa and Sonoma regions of California. The venture is the brainchild of a group of Napa Valley entrepreneurs that includes winemakers, a vineyard owner, a cheesemaker and marketers. 


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Last-Drop-Grapestarts---last-drop.jpg
Last Drop

GrapeStars highlights celebrities wine and spirits brands

Online marketplace offers direct-to-consumer purchasing
July 11, 2020
No Comments
GrapeStars launched its online marketplace app where celebrities can directly promote their wine and spirits brands to fans.
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Beverage News
Beverage Beat

Euromonitor releases themes on evolving consumer markets

Report predicts various practices developed during COVID-19 will continue through markets
July 8, 2020
No Comments
In Euromonitor International’s report “How Will Consumer Markets Evolve After Coronavirus?,” the market research firm identifies six COVID-19 themes impacting the consumer mindset.
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Gehricke Wines

Gehricke Wines launches first direct-to-consumer program

3 varietals available for purchase online
May 28, 2020
No Comments

Proprietor August Sebastiani debuted a reserve line of Gehricke Wines through its first direct-to-consumer (DTC) program, featuring three small production, single vineyard wines from top sites in Sonoma County.


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Lonespirits Rider Subscription Box

Lonerider Spirits releases monthly subscription box

Direct-to-consumer offering focuses on bourbon cocktails
May 25, 2020
No Comments

Lonerider Spirits, Holly Springs, N.C., launched a monthly subscription box named the “Bundled Bourbon Box” that focuses exclusively on cocktails made with bourbon.


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