omnichannel shopping

Channel Strategies

Omnichannel adoption propels supermarket channel

On-site, digital shopping options help supermarkets thrive

December 29, 2020

As pandemic conditions prompt many consumers to grocery shop from home, supermarkets have adopted omnichannel platforms to maintain sales. As a result, major players are directing capital expenditures to solutions that drive future growth for the channel.

Channel Strategies

Pandemic conditions boost eCommerce, beverage sales

Beverage category, alcohol sales thrive in 2020

Sarah Graybill

November 24, 2020

One Comment

Already on the rise, eCommerce purchasing is proliferating during the pandemic. The beverage market has pulled ahead as an emerging leader as alcohol brands embrace online platfoms.

Channel Strategies

Mass merchandisers capitalize on ease, convenience

Strategic product placement, eCommerce complements are driving sales

Sarah Graybill

October 29, 2020

No Comments

As eCommerce shopping rates are on the rise, experts note that mass merchandisers that capitalize on strategic product placement, variety, and ease of locating and purchasing product will come out on top.

Innova identifies Top 10 food, beverage trends of 2021

Transparency, consumer-centric driving innovation

October 23, 2020

No Comments

Innova Market Insights, food trend specialists for over 25 years, unveils its annual Top Ten Trends report. The comprehensive report equips manufacturers, retailers and brands with the latest insights to drive innovation and answer current consumer demands.

Channel Strategies

Organic retailers seize opportunity to grow

Expanded healthy offerings, online ordering could boost sales for organic retailers

Sarah Graybill

October 2, 2020

No Comments

As access to natural and organic products has expanded, specialty retailers are working to regain that market share. Experts note that natural and organic retailers that are quick to stock in-demand products and offer versatile options for purchasing will see success.

Channel Strategies

Club stores pivot in pandemic climate

Healthy products, omni-channel offerings drive club store growth

Sarah Graybill

August 3, 2020

No Comments

In the pandemic climate, club stores are adapting to include healthier in-store offers, along with technological advancements.

Channel Strategies

Convenience will be vital for omnichannel shoppers

Merchandising solutions will help streamline convenience strategies

Jessica Jacobsen

April 23, 2020

No Comments

American shoppers are undergoing their own migration by embracing an amalgamated approach of in-person and digital shopping. Because of omnichannel trends, in-store merchandising strategies will need to prioritize speed, convenience and the ability to accommodate evolving shopping trends. Flexible merchandising solutions are fulfilling that need.

Target's same-day delivery service Shipt Inc.

Retailers embrace omnichannel marketplace

Growth of eCommerce bodes well for beverages

Jennifer Storelli

December 16, 2019

No Comments

Grocery retailers were thought to be somewhat protected from the threat of eCommerce. Amazon’s entrance into the market, however, brought the threat to life.