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Jägermeister, imported exclusively by Mast-Jägermeister US, White Plains, N.Y., and American Rapper Post Malone have joined forces to launch a fully integrated global campaign to help bring life back to nightlife, including a short film tribute to the multitude of local businesses and communities that have been affected over the past year titled "Night Lights."
The new packaging will provide Powell & Mahoney a creative canvas to communicate what sets them apart within the competitive carbonated mixer category, it says.
White Plains, New York-based Jägermeister Liqueur released “Mini Meisters,” 20-ml Jägermeister mini-shots. Mini Meisters will be available nationwide and sold in a 10-shots-to-go pack, the company says.