Items Tagged with 'super-premium beer'

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2019 Beer Market Report - Domestics - Michelob Ultra - Beverage Industry

2019 Beer Report: Domestic beers dominance continues despite declines

Beer manufacturers rally around Beer Growth Initiative
March 14, 2019
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With dollar sales reaching approximately $112 billion, the U.S. beer market continues to be one of the top categories based on dollar sales in the overall beverage industry. However, although dollar sales have seen slight increases, volume sales have been challenged in recent years. To tackle these challenges, the National Beer Wholesalers Association unveiled the Beer Growth Initiative (BGI), an industry-wide effort to improve the category health of the beer industry.
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Beverage News

Consumers prepare for Super Bowl 51

Total beer sales to account for $1.2 billion
January 31, 2017
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As the Atlanta Falcons and New England Patriots prepare to hit the gridiron Feb. 5 for Super Bowl 51, consumers across the country are gearing up as well. Many plan to catch the game on live TV and are figuring out which foods and beverages they’ll want when it’s time to sit down and watch the game.


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Redd's Limited Pick Cranberry Ale

Redd’s announces Limited Pick series beers

Three varieties of limited-edition ales to be released throughout 2016
February 2, 2016
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Redd’s, a brand Chicago-based MillerCoors, the U.S. joint venture between SABMiller and Molson Coors Brewing Co., unveiled its new Limited Pick, a series of special-release ales that will be available for a limited time. 


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MillerCoors logo

Redd’s Apple Ale adds two flavors

Green Apple and Wicked Mango join portfolio
March 3, 2015
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Redd’s Apple Ale, a brand of Chicago-based MillerCoors, a joint venture of SABMiller plc and Molson Coors Brewing Co., added two new flavors to its line of super-premium domestic beers: Green Apple and Wicked Mango.


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