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Home » Keywords: » Mexican beer

Items Tagged with 'Mexican beer'

ARTICLES

Modelo Oro

2023 Beer Report | Imported beer appeals to consumers’ lavish interests

Inflation, potential recession could halt beer segment’s performance
Jessica Jacobsen 200px
Jessica Jacobsen
March 2, 2023
One Comment

Premiumization trends have allowed imported beers to resonate with consumers, but with inflation concerns and a potential recession, analysts express caution for the beer segment.


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Lauren Sabetta Between Drinks
Between Drinks

Mexican imports’ popularity reflected in consumer research conducted by CGA by Nielsen

Both package and draft formats have contributed to imports’ on-premise growth
Sabetta-Lauren.jpg
Lauren Sabetta
August 16, 2022
No Comments

As consumers continue to expand their beer repertoires, experts note that Mexican imports are in the lead.


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Imported beer

2022 Beer Report | Imported beer market prep for potential challenges

High end, low-calorie attributes bolster imported beer segment
Jessica Jacobsen 200px
Jessica Jacobsen
February 16, 2022
One Comment
As consumer preferences shift, imported beers’ growth streak could be challenged. However, brewers tap into key consumer trends to combat deceleration.
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Zebra Technologies
Channel Strategies

Technology playing larger role in merchandising executions

Eye-catching visuals, brand messaging can facilitate high payout for beverage-makers
Barbara Harfmann
Barbara Harfmann
April 29, 2021
One Comment
To drive up basket rings in-store, merchandisers are creating point of sale (POS) and point of purchase (POP) displays. In-store success relies a number of factors including location of the display, uniqueness, and the ability to link to QR codes to win cash and prizes.
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Dos Equis

Dos Equis releases Lime & Salt Variety 12-Pack

Pineapple, Watermelon, Cucumber and Lime & Salt available in new pack
April 1, 2021
No Comments

Hitting the shelves this year, Dos Equis introduced its Lime & Salt Variety 12-Pack. 


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Dos Equis

Dos Equis official sponsor of 3X3U National Championship during March Madness

Mexican import beer drives sales through store promotions
March 11, 2021
No Comments

Dos Equis is sponsoring a 3-on-3 college basketball tournament within the March Madness tournament to enhance their connection to college sports and millennial fans.


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Dos Equis Lager

2021 Beer Report: Consumers turn to import beers thanks to reliable brands

Volume sales projected for import beers through 2023
Jessica Jacobsen 200px
Jessica Jacobsen
March 7, 2021
No Comments
Import beers have long been known for their dollar sales contributions to the U.S. beer market due to its higher price point; however, volume sales are projected to be on the rise for the beer segment as well.
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Heineken Pintrest

HEINEKEN USA announces partnership with Tastemade, Pintrest

Holiday Hacks videos offer new takes on Heineken, Dos Equis, Tecate
December 1, 2020
No Comments

This holiday season, HEINEKEN USA, White Plains, N.Y., is helping people celebrate the holidays in creative ways this year through its partnership with Tastemade and Pinterest. Tastemade will create six Holiday Hacks in a video for Pinterest that will showcase the new takes on the three select beer brands through clever ideas and tricks, the company says.


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Dos Equis keg

Dos Equis releases 5-liter draft keg format

Keg rollout initial launch in Texas with expansion in 2021
November 13, 2020
2 Comments

Dos Equis Lager, a brand of White Plains, N.Y.-based Heineken USA, now is available in a unique 5-liter draft keg format.


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Dos Equis Lime & Salt

Dos Equis Lime & Salt

November 2, 2020
No Comments

Dos Equis, a brand of HEINEKEN USA, announced the release of Dos Equis Lime & Salt Lager, a Mexican beer with a hint of natural fruit flavors, plus lime and salt.


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More Articles Tagged with 'Mexican beer'
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