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Home » Keywords » label redesign

Items Tagged with 'label redesign'

ARTICLES

J. Lohr Vineyards & Wines unveiled new packaging for its J. Lohr Vineyard Series tier. cartons for Maple Hill’s 100 percent grass-fed organic whole milk and chocolate milk made with Fair Trade cocoa.

J. Lohr Vineyard Series tier releases new packaging

Wine series uses pressure sensitive labels, fanciful script
October 21, 2019
No Comments
The vivid new package reflects the importance of these wines in the company’s portfolio, while also differentiating them from the winery’s popular J. Lohr Estates wines.
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Harveys Bristol Cream Sherry

Harveys Bristol Cream Sherry implements thermochromic ink to label

Brand logo turns blue when bottles reach ideal temperature
August 9, 2019
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This updated Harveys’ packaging, along with a brighter blue label and cap, reminds consumers that the sherry tastes best when served chilled, it says.
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Gold Peak Tea

Gold Peak tea debuts new label

Tea brand packaging coincides with marketing campaign Real Comforts of Home
August 9, 2019
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Gold Peak debuted a new, modern packaging graphic with a reimagined logo and contemporary mountain landscape that reinforces the brand’s tea credentials and high-quality ingredients, it says.
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Copper Fox Distiller New Branding - Beverage Industry

Copper Fox Distillery rebrands whiskey, gin portfolio

Brand consolidation under Copper Fox reflects distiller’s history, culture
February 11, 2019
No Comments
“The new packaging and label design better organizes our current product portfolio, better communicates our rich brand story at the shelf, and helps cut down on confusion as it didn’t seem that people understood our Copper Fox Rye and Wasmund’s Single Malt were from the same distillery,” said Rick Wasmund, founder and master distiller at Copper Fox Distillery, in statement.
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The Murph's

The Murph’s Famous introduces new look for Bloody Mary mixes

New labels come in line with expanded distribution
February 19, 2018
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The Murph’s Famous announced a new look along with expanded distribution. 


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Lucas Bols labels

Lucas Bols introduces redesigned labels

New labels highlight heritage, quality
February 19, 2018
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Lucas Bols announced that its line of Bols Liqueurs now is wrapped in new, premium labels. 


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Lindeman's Bin Series with arty by David Bromley - Beverage Industry

Lindeman’s Bin series wines re-launch with new labels

Australian artist David Bromley designs labels for 18 wines
January 12, 2018
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David Bromley, known for playful, vibrant art, created new labels for each of the 18 wines in the Bin tier.


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Coca-Cola Zero Sugar

Coca-Cola Zero rebrands to Coca-Cola Zero Sugar

Redesigned packaging launches nationwide in August
July 27, 2017
No Comments

Through in-house innovation and extensive market testing, Atlanta-based The Coca-Cola Co. announced that Coca-Cola Zero is getting a new name, a new look and more robust taste. The no-calorie carbonated soft drink now will deliver a better-tasting recipe and be called Coca-Cola Zero Sugar, the company says.


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Blue Ice Vodka

New packaging for Blue Vodka

Design reflects brand’s rich Idaho heritage
July 14, 2017
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Blue Ice Vodka unveiled new packaging for its self-titled vodka that reflects the authenticity, simplicity and modernism of the brand while keeping the premium handcrafted potato vodka true to its original recipe, the company says.
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Shock Top

Beverage brands launch first-ever package redesigns

Shock Top, Wicked Joe Organic Coffees announce new packaging
May 15, 2017
No Comments
“Shock Top is known for its laid-back, carefree vibe, but this year, we’re growing up without letting go of being young. We’re turning up the volume with a vibrant, new energy and look that’s ready to shake things up,” said Jake Kirsch, vice president of Shock Top, in a statement.
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Beverage Industry - November 2019

2019 November

Beverage Industry’s November issue highlights the 100-year advocacy of the American Beverage Association and what’s next for CEO Katherine Lugar and a new plastics initiative, Every Bottle Back. This issue includes a special report on craft beer, an Up Close With feature on PRESS hard cider and what is sparking innovation in natural colors. Read more about how protein is powering up beverages and how warehouses are using WMS and WCS systems to streamline operations. As usual, the latest trends in new products, packaging and ingredients are highlighted.

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