Items Tagged with 'label redesign'

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Gold Peak Tea

Gold Peak tea debuts new label

Tea brand packaging coincides with marketing campaign Real Comforts of Home
August 9, 2019
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Gold Peak debuted a new, modern packaging graphic with a reimagined logo and contemporary mountain landscape that reinforces the brand’s tea credentials and high-quality ingredients, it says.
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Copper Fox Distiller New Branding - Beverage Industry

Copper Fox Distillery rebrands whiskey, gin portfolio

Brand consolidation under Copper Fox reflects distiller’s history, culture
February 11, 2019
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“The new packaging and label design better organizes our current product portfolio, better communicates our rich brand story at the shelf, and helps cut down on confusion as it didn’t seem that people understood our Copper Fox Rye and Wasmund’s Single Malt were from the same distillery,” said Rick Wasmund, founder and master distiller at Copper Fox Distillery, in statement.
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Coca-Cola Zero Sugar

Coca-Cola Zero rebrands to Coca-Cola Zero Sugar

Redesigned packaging launches nationwide in August
July 27, 2017
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Through in-house innovation and extensive market testing, Atlanta-based The Coca-Cola Co. announced that Coca-Cola Zero is getting a new name, a new look and more robust taste. The no-calorie carbonated soft drink now will deliver a better-tasting recipe and be called Coca-Cola Zero Sugar, the company says.


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