This website requires certain cookies to work and uses other cookies to help you have the best experience. By visiting this website, certain cookies have already been set, which you may delete and block. By closing this message or continuing to use our site, you agree to the use of cookies. Visit our updated privacy and cookie policy to learn more.
This Website Uses Cookies By closing this message or continuing to use our site, you agree to our cookie policy. Learn MoreThis website requires certain cookies to work and uses other cookies to help you have the best experience. By visiting this website, certain cookies have already been set, which you may delete and block. By closing this message or continuing to use our site, you agree to the use of cookies. Visit our updated privacy and cookie policy to learn more.
Probiotics’ reputation has been gaining traction in recent years. Meanwhile, prebiotics and postbiotics are adding to their share of the beverage market.
Big Easy Bucha launched Big Easy Tepache, a new ready-to-drink sparkling and fizzy, all-natural, fruit-sweetened drink that has long been popular in Mexico and among bartenders, but until now has not been bottled and sold in the United States, it says.
As consumers are increasingly aware of the benefits of fiber-rich diets, along with being concerned about the prevalence of nutritional deficiencies, the demand for functional beverages has grown. Dietary fiber has become a large part of this category because of its potential to support digestion, immunity and more. Additionally, prebiotics, probiotics and postbiotics are prompting growing functional food and beverage formulations using these as ingredients.
Anaheim, Calif.-based Wonder Drink Kombucha announced that its newest Prebiotic kombucha line, Prebiotic Plus, will be available at Sprouts this month.
The trials demonstrated a significant prebiotic effect of increasing Lactobacillus, which poses the opportunity of reducing and/or eliminating the need for regular probiotic supplements.
Emeryville, Calif.-based REBBL announced the launch of Sparkling Prebiotic Tonics, a line of plant-based beverages with 6 grams of prebiotic fiber to support digestive health. The effervescent drinks boast flavor profiles like cold-brew cola and ginger turmeric, with only 6 to 8 grams of sugar in each bottle, according to the company.
The demand for beverages containing fiber, probiotics and prebiotics continues to rise as consumers “go with their gut” to improve health and well-being.