Sebago Lake Distillery introduced its newest product: Barrel Rested Portland Rum. 

Beverage companies have debuted new packaging designs to reflect brand changes.

Sebago Lake Distillery has released a new craft rum in three flavors: Original, KOPI Coffee and Spider Island.

Beverage brands are debuting new and limited-edition packaging to get consumers ready for the summertime.

Created to honor the Father of American old school tattooing, Norman “Sailor Jerry” Collins, the redesigned bottle shows iconography and imagery that highlights the life and times of Collins, the company says.

In celebration of National Rum Day, Aug. 16, Sailor Jerry Spiced Rum released a limited-edition summer bottle that featured iconic artwork from the father of old-school tattooing, Norman “Sailor Jerry” Collins, for whom the rum is inspired, the company says.

Campari America introduced a new addition to its rum portfolio: The Baron Samedi Spiced Rum. 

Hamilton, Bermuda-based Bacardi Ltd.’s Bacardi Oakheart spiced rum is ramping up media efforts just in time for the holidays. Originally focused on four markets — California, Florida, Indiana and Texas — the brand plans to expand the campaign into other states in 2016. 

Ardagh Group unveiled two packaging firsts on the new bottle of William Grant & Sons’ Sailor Jerry premium spiced rum.

U.S. consumers have shown how enthusiastic they are about Blue Chair Bay Coconut Spiced Rum Cream. The import brand of Rochester, N.Y.-based Fishbowl Spirits that was created and owned by country music star Kenny Chesney announced that the limited-edition variety sold out nationwide.