Monster Energy, Corona, Calif., is bringing its hit European flavor Bad Apple stateside. Already a hit overseas, Bad Apple became one of Monster’s top new product launches in the U.K. and across Europe, the company says.
Tapping into the rich tapestry of flavors that reflect the diverse cultural heritage and bold flavors of Brazil, Monster Energy announced the launch of its vibrant new edition: Juice Monster Rio Punch.
French Montana stars in a commercial and a series of digital content pieces for Monster Energy's
new flavor, giving consumers an insight into his world, his music and his style.