Given the popularity of the tea market, suppliers note that ingredients are just as much in demand as the natural, functional benefits that resonate with consumers.
Frazy announced the launch of Frazy Boba Tea, adding to their popular Frazy Bottles with six new boba flavors: Peach Black Tea, Mango Black Tea, Brown Sugar Milk Tea, Almond Black Milk Tea, Milk Black Tea and Thai Milk Tea.
Saint James Tea announced it is expanding its line of organic, ready-to-drink teas with a refreshing new flavor: Blood Orange & Hibiscus Organic Black Tea.
Owl’s Brew Boozy Tea announced the launch of its new variety pack, Happiest Hour, which includes two new flavors: Black Tea & Pineapple and Green Tea & Peach.
Over the past year, as many habits were disrupted, many new ones formed in their place. Due to the pandemic, drinking tea has become one of those new habits for many, as consumers seek functionality and immunity support from the teas they consume.
Celestial Seasonings, a brand of The Hain Celestial Group Inc., released Cold Brew Iced Tea, is a fresh take on iced tea that is available in five varieties.