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Over the past year, as many habits were disrupted, many new ones formed in their place. Due to the pandemic, drinking tea has become one of those new habits for many, as consumers seek functionality and immunity support from the teas they consume.
Celestial Seasonings, a brand of The Hain Celestial Group Inc., released Cold Brew Iced Tea, is a fresh take on iced tea that is available in five varieties.
The tea and RTD tea category offers diverse options for every style and taste, including bagged, bottled, hot, iced and cold brew along with black, green, herbal and kombucha varietals.
India’s tea industry has been severely impacted by the COVID-19 crisis, with upwards of 1 million tea estate farmers and owners facing hardships because of the failing crop, low cash flow and zero revenue, Vahdam Tea reports.
Beverage-makers and consumers alike are “singing the praises” of the healthful attributes of tea ingredients and revealing that there’s now more premium choices and categories utilizing these ingredients than ever before.
The Coffee Bean & Tea Leaf, Los Angeles, has partnered with Warner Bros. Consumer Products to celebrate the 25th anniversary of the TV series “Friends.” To commemorate the milestone, The Coffee Bean & Tea Leaf collaborated with Warner Bros. to create special-edition Central Perk Coffee and Central Perk Tea products, named after the show's legendary coffee shop. The Friends-inspired coffee products now are available for purchase online and will be available in retail stores starting July 31 through the end of summer.