To encourage and celebrate voter turnout, Johnnie Walker, a brand of Norwalk, Conn.-based Diageo North America, is partnering with nonprofit organization ElectionDay.org, a Vote.org initiative, to support its 'Election Day Holiday' campaign.

Smirnoff Vodka, a brand of Diageo North America, Norwalk, Conn., announced its new campaign entitled Welcome to the Fun%, which celebrates good times with a quality product everyone can afford, the company says.

Captain Morgan, a brand of Diageo North America, launched Captain Morgan Apple Smash, a limited-edition rum.

Johnnie Walker, a brand of Diageo North America, released the second edition of the Johnnie Walker Blue Label Ghost and Rare Port Ellen. 

Smirnoff Vodka, a brand of Norwalk, Conn.-based Diageo North America, announced the launch of a National Sweepstakes from Smirnoff Ice Red, White & Berry, to give 100 people across the country two paid days off to take a real July 4th weekend, it says. 

CÎROC, a brand of Diageo North America, has introduced CÎROC VS Fine French Brandy. 

Diageo North America, Norwalk, Conn., announced the development of a new skill for Amazon Alexa. With Diageo's new “Happy Hour” skill, available for users 21 and older on Amazon Alexa-enabled devices, at-home entertaining becomes easier and more experiential, the company says.

Lagavulin Single Malt Scotch Whisky, a brand of Diageo plc, London, and actor Nick Offerman, set digital screens ablaze last year with “Yule Log,” a video that provided an enjoyable fireplace-viewing, the company says. Offerman is back at it again this year with another New Year’s Eve video. 

As the Chief Executive Officer and Chair of PepsiCo Inc., Indra Nooyi serves as a role model for women’s leadership. I’d argue that Nooyi, ranked second on Fortune’s list of “Most Powerful Women,” has done more to smash the notion that women can’t be strong leaders than anyone else in business today.