Old Orchard Brands, Sparta, Mich., reports seeing a renewed consumer interest in the frozen juice category, which has experienced triple-digit sales growth amid COVID-19 pandemic buying, according to data from Information Resources Inc. (IRI), Chicago. This information indicates consumers in the U.S. are buying frozen juices at the highest rate seen in years.

ReHARVEST Provisions has launched ReBLEND, a new line of frozen wellness shot pops.

Martini & Rossi, a division of Bacardi Ltd., has announced the release of Frosé, a frozen Rosé wine cocktail, and Frosecco, a packaged, frozen prosecco.

When it comes to beverage choices in the hot summer months, consumers have a multitude of options to ensure they have a “blast” throughout the summer.

Los Angeles-based the Coffee Bean & Tea Leaf announced two new varieties of its Cookies & Cream Ice Blended drink: Cookies & Cream and Midnight Cookies & Cream. 

Also announced during the summer was the No. 2 most-viewed headline, in which Canton, Mass.-based Dunkin' launched Cosmic COOLATTA frozen beverages.

Sonic Drive-In, Oklahoma City, Okla., introduced Frozen Sweet Teas as part of its Ultimate Iced Tea Stop. Its new lineup of frozen drinks will be joined by three new flavors of iced tea: Wildberry, Black Cherry and Pomegranate Hibiscus. 

Inventure Foods Inc., Phoenix, continues to build upon its Jamba At-Home line of smoothie kits with the introduction of USDA certified-organic varieties of its top-selling Strawberries Wild and Razzmatazz flavors, the company says. The organic smoothies will be sold in 8-ounce packages with a suggested retail price of $4.99-$5.99. Each package yields two, 8-ounce smoothies when prepared as directed.

Old Orchard Brands introduced its latest addition it its frozen beverage line, new blend-and-serve frozen mixers. 

Whether it was alcohol or non-alcohol, the readers had a number of great products from which to choose in the Readers’ Choice New Product of Month poll for May.