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Home » Keywords » rum

Items Tagged with 'rum'

ARTICLES

Koloa Cacao Rum

Kōloa Kaua'i Cacao Rum

January 21, 2021
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Kōloa Rum Co. debuted its Kōloa Kaua'i Cacao Rum in partnership with Kaua'i’s Lydgate Farms.


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Koloa Rum

Kōloa Reserve Five-Year Aged Hawaiian Rum

January 14, 2021
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Kōloa Rum Co. launched the brand’s third aged rum with the debut of its single-barrel Kōloa Kaua'i Reserve Five-Year Aged Hawaiian Rum.


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Saltwater Woody Grapefruit

Saltwater Woody

January 8, 2021
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Saltwater Woody released an American craft rum made with grapefruit juice and cut to proof with saltwater.


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Tanduay Double Rum

Tanduay Double Rum

November 10, 2020
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Tanduay has released its Double Rum, 100 percent rum aged in bourbon barrels and made for sipping neat, the company says.


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Appleton Estate Redesign

Appleton Estate Jamaica Rum rebrands lineup

Rum brand releases new variety to coincide with new packaging
May 14, 2020
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The release of Appleton Estate 8 Year Old coincides with a brand relaunch, featuring newly designed packaging. 


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67-Captain_Morgan_Gasparilla_x_Captain_Morgan_Lyft.jpg
Last Drop

Captain Morgan gives free Lyft rides to Gasparilla Fest-goers

April 9, 2020
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At the 2020 Gasparilla Pirate Fest, Captain Morgan came through for fest-goers by offering free Gasparilla Pirate Fest Scully VIP Hospitality tickets for up to 10 “Morgans” (anyone with the first, middle or last name of Morgan) and two members of their crew (21 or older).
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RumChata Limon

RumChata Limón

February 10, 2020
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RumChata, a brand of Agave Loco LLC, has combined its cream liqueur brand with a touch of lemon for the launch of RumChata Limón.


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Hercules Mulligan Rum + Rye

Readers name their favorite beverage of 2019

Hercules Mulligan Rum + Rye wins annual poll
February 4, 2020
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As the final wrap-up of 2019, the readers of Beverage Industry voted on their favorite new product. Compiled from the monthly winners of the Readers’ Choice: New Product of the Month poll, the voting took place Jan. 21 through Feb. 3.


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Doc Pepe's Lab Barrel-Finished Manhattan and Old Fashioned

Doc Pepe's Lab Barrel-Finished Manhattan and Old Fashioned

December 19, 2019
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Doc Pepe's Lab has released a Barrel-Finished Manhattan and an Old Fashioned blend, each of which are blended by hand, are 36 percent alcohol by volume and are available in 1.75-liter, 750-ml and 375-ml sizes.


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Tommy Bahama Spirits

Tommy Bahama Spirits

December 16, 2019
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Coral Cay Distilling announces the launch of Tommy Bahama Spirits, coming spring 2020. The portfolio's island-inspired spirits will feature seven varieties of spirits, including a cask program.


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More Articles Tagged with 'rum'

IMAGE GALLERIES

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How spirits brands are utilizing social media to tell their brand stories

While it seems hard to recall now, but there was a time when advertising focused on print, radio or TV ads. The rise of computers and other smart technology brought social media into the mix for marketers. In March, Beverage Industry looked at the social media stories for several beer brands. But this month, Brand Chorus, a division of New York-based TippingGardner, conducted a spirits StoryScore Index for Beverage Industry. StoryScore is a quantitative measure of a brand’s storytelling through social management based on creativity, strategy and personality.

Click here to view full-size infographic.

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