Items Tagged with 'packaging for beer'

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Michelob Ultra 7 oz bottle

Michelob ULTRA releases new bottle size

7-ounce option opens drinking occasions for light beer brand
March 12, 2018
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Michelob ULTRA, a brand of St. Louis-based Anheuser-Busch, unveiled 7-ounce bottles, bringing consumers a Michelob ULTRA offering at a portion that will fit their needs any night of the week. With 55 calories and 1.5 carbs, Michelob ULTRA’s 7-ounce packaging is a beer solution to keep the weeknight light, the company says.


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The Denver Beer Co. automates packaging

The Denver Beer Co. automates packaging

Cartoning machinery for craft brewers
Liz Cuneo
June 15, 2015
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The Denver Beer Co. was co-founded by Charlie Berger and Patrick Crawford in August 2011. The company was born in the founders’ garages, with what they describe as “a few batches of homebrew and a love for the craft of brewing.”


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Red Hare

Craft beer packages in cans

Craft brewers use cans for convenience, branding
Rebecca Eve Schweitzer
June 15, 2015
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Craft beer has revolutionized the beer category and is moving out of microbreweries and into the main market. According to the Brewers Association, Boulder, Colo., there were over 3,200 brewers in the United States as of November 2014. The trend shows no signs of slowing.


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Thumbnail for MillerCoors article

MillerCoors spotlights its innovations

New packages draw attention, ensure a competitive advantage
Pan Demetrakakes
June 20, 2011
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There are certain things you’ll see in most beer commercials on TV: attractive women, endearingly lunkheaded guys, streams of golden brew. And there’s one thing you’ll see in commercials for Miller Lite, Coors Light and other MillerCoors products: A reference to the packaging. “In all of our commercials, you will see a package featured,” says Curtis Babb, MillerCoors’ director of packaging materials and development. “It’s not just talking about the brand esoterically. It talks about the brand with the package, specific to that particular communication.”


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