Lauren Sabetta

With the growing interest in digestive health, more and more consumers are choosing beverages with functional ingredients that support digestive health and overall well-being.

With the growing consumer demand for sustainable offerings and simple, real ingredients used within food and beverage products, more consumers are choosing non-dairy, plant-based alternatives such as nuts and grains.

As the sports and protein drinks category is on the rise, experts note that the category has adapted to the market alongside hybrid and functional beverages.

Younger generations are turning to tea to relax, to wake up, and to stay productive, according to a recent survey conducted by OnePoll on behalf of Celestial Seasonings.

As today’s big mover in the protein-fortified beverage space is plant-based products, experts note that as consumer tastes and formulations have evolved, the marketplace has undergone tremendous shifts.

As the carbonated soft drink (CSD) market faces increased consumer demand for functional beverages, CSD production is expected to continue developing new products that offer healthier ingredients.

Demands for fresh, natural beverages is giving rise to cold aseptic filling equipment. Meanwhile the rise in the number of SKUs is prompting OEMs to integrate processes to meet diverse demands.

NFTs and the metaverse, although still quite experimental, could introduce some brands to new ways of selling, as well as new ways of engaging with consumers.

As coffee’s popularity surges, experts are attributing its “fitness” to new exciting flavors and formulations.

For beverage production facilities looking to automate, case packing and wrapping equipment offers quick product changeovers and versatility in packaging types, as consumer demand evolves.