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Jessica Jacobsen

Jessica Jacobsen, editor of Beverage Industry, visits a range of beverage companies for cover stories and facility tours, represents the magazine at trade shows and industry events, and works with the Beverage Industry team to determine the content and direction of the magazine and its online components. She earned a Bachelor of Arts in Journalism from Marquette University.

Articles

ARTICLES

Alcohol-free innovations hit the on-premise market

Nielsen highlights how more consumers are abstaining from alcohol and what it means for bars

Jessica Jacobsen

September 12, 2019

As bars and restaurants see a growing sect of consumers abstaining from alcohol beverages, operators are getting creative with their drink menus in order to encourage consumers to visit the establishment but for an alcohol-free evening.

Tropical Smoothie Café released Citrus Cactus Smoothie as a limited-time offer last year.

Specialty beverages, flavor exploration influences beverage menus

Functional ingredients, flavored spirits among trends within foodservice, on-premise

Jessica Jacobsen

September 11, 2019

For foodservice operators, new, specialty beverages are helping innovators deepen their offerings to consumers.

Modular labelers support beverage labeling needs

Labeling equipment manufacturers design equipment to support SKU growth

Jessica Jacobsen

September 9, 2019

As beverage-makers expand their portfolio whether it be flavors, packaging or both, labeling equipment manufacturers are developing machinery that can handle the effects of SKU proliferation.

The Dreaming Tree wines features pressure sensitive labels.

Sustainability has growing influence on labeling materials for beverages

Specialty effects like inks, NFC technology and more proliferate label market

Jessica Jacobsen

August 29, 2019

Although much attention is given to primary packaging materials, suppliers in the labeling market are seeing the growing influence sustainability has on operations and are seeking to be proactive participants to the solution.

Aluminum can packaging with inkjet code.

Packaging shifts impact coding equipment market

Adoption of aluminum cans, plant-based packaging influences coders

Jessica Jacobsen

August 19, 2019

Beverage-makers are tackling the plastic waste problem through their brand portfolios and packaging equipment suppliers are taking notice.

Data collection helps retailers, beverage-makers support consumer needs

Drizly, Nielsen announce new platforms that aid clients

Jessica Jacobsen

August 13, 2019

Data collection technology is allowing retailers and manufacturers the ability to develop and stock the products that consumers want or even know the ones in which they should be investing time and money.

Health-conscious trends elevate citrus’ status in beverages

Citrus flavors proliferate in waters, teas and spirits

Jessica Jacobsen

August 12, 2019

Although much attention is directed toward emerging ingredients, suppliers note that health-and-wellness goals also have benefited staples like citrus.

Sierra Nevada Rye Ale - Beverage Industry

Clean-label trends boosts spice usage in beverages

Millennials, Generation Z embrace flavor exploration

Jessica Jacobsen

July 22, 2019

As consumers demand cleaner and more transparent products, specific ingredient markets are seeing increased interest, helping brand owners deliver on the healthy attributes they’re striving to fulfill.

Teatulia’s Organic Tea Sodas - Beverage Industry

Suppliers help beverage-makers address clean label

Trend impacts certain beverage categories more than others

Jessica Jacobsen

July 17, 2019

Ingredient suppliers recognize the challenges that can emerge when beverage-makers want to develop a clean-label product and making sure that product attributes meet consumers’ perceptions of clean label.

Podcast shares what’s impacting the beverage alcohol market

Beverage Industry launches Sip & Learn podcasting series

Jessica Jacobsen

July 12, 2019

The podcast episode offered a nice dive into the latest trends impacting the beverage market with insights from three experts in a nearly 40-minute package.

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