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Home » Authors » Jessica Jacobsen
Jessica Jacobsen

Jessica Jacobsen

Jessica Jacobsen, editor of Beverage Industry, visits a range of beverage companies for cover stories and facility tours, represents the magazine at trade shows and industry events, and works with the Beverage Industry team to determine the content and direction of the magazine and its online components. She earned a Bachelor of Arts in Journalism from Marquette University.

Articles

ARTICLES

Bud Light Seltzer Lemonade

2021 Beer Report: Hard seltzers continue to drive FMB market

Flavored malt beverage sales up 68%
jessica Jacobsen
Jessica Jacobsen
March 7, 2021
With growth outpacing all other beer segments, flavored malt beverages have been the success story of the beer market thanks to the strong performance of hard seltzers.
Read More
Bud Light Legends

2021 Beer Report: Beer market in state of flux as consumer preferences change

Domestic beer segment sees strong performance from super-premium sectors
jessica Jacobsen
Jessica Jacobsen
March 7, 2021
The U.S. beer market remains in a state of flux as consumers move away from historical strongholds for more premium offerings. As a result, domestic beer sees its super-premium sector outpacing the segment.
Read More
KBS Espresso

2021 Beer Report: Amid COVID’s impact, craft beer turns to off-premise outlets

Craft beer category project to see volume growth through 2023
jessica Jacobsen
Jessica Jacobsen
March 7, 2021
With the reduction of on-premise options, craft beer saw off-premise hold up the category as it navigated impacts of the pandemic.
Read More
Blake's Lite Cider

2021 Beer Report: Local level lifts hard cider market

Off-premise presence helps hard ciders weather pandemic challenges
jessica Jacobsen
Jessica Jacobsen
March 7, 2021
Although hard ciders account for a small portion of the overall beer market, the segment has weathered the challenges of the pandemic thanks to its off-premise presence.
Read More
beverage packing operations
Packaging Equipment

Packing, wrapping equipment supports beverage market’s diverse needs

Pack sizes, eCommerce contribute to changes in case packing, wrapping innovations
jessica Jacobsen
Jessica Jacobsen
February 25, 2021
When it comes to case packing and wrapping for the beverage market, operations managers are in search of highly versatile equipment to handle today’s diverse portfolios.
Read More
Charles Ross & Son Co.
Operations

Automation drives innovations for beverage processing equipment

Testing, scale-up important considerations when selecting equipment
jessica Jacobsen
Jessica Jacobsen
February 24, 2021
In the beverage market, the latest innovations in processing technology is ensuring formulators can process new products with efficacy and efficiency.
Read More
Beverage Beat

CMO Council survey suggests growth recovery in store for 2021

Marketing technology to play growing role, report suggests
jessica Jacobsen
Jessica Jacobsen
February 16, 2021
In its “Getting it Done in 2021,” the Chief Marketing Officer (CMO) Council highlights a recent survey that shows global marketing leaders are projecting an optimistic outlook for growth recovery in 2021.
Read More
recycled content cap on DASANI water bottles
Cover Feature

Beverage players help advance sustainable packaging, recycling efforts

Increasing number of packages utilizing rPET
jessica Jacobsen
Jessica Jacobsen
February 5, 2021
The beverage industry’s leading companies are furthering the sustainable packaging movement through the use of rPET plastic bottles as well as investments in recycling infrastructure.
Read More
Tesla Nootropics
R&D Feature

Cognitive, energy support sees increased interest from consumers

Beverages expand beyond traditional markets to deliver cognitive, energy support
jessica Jacobsen
Jessica Jacobsen
January 28, 2021
Consumer packaged goods (CPG) manufacturers are formulating with a host of functional ingredients that are designed to make the aging process less strenuous and more focused.
Read More
Dematic Beverage Warehouse
Operations

Automated solutions gain foothold in beverage storage

SKU proliferation, shrinking workforce contribute to storage innovations
jessica Jacobsen
Jessica Jacobsen
January 25, 2021
For beverage warehouse operations, a library of consumer trends are making operators view automation as the go-to solution in storage and retrieval.
Read More
View All Articles by Jessica Jacobsen
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Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Beverage Industry audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Beverage Industry or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

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