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Home » Authors » Jessica Jacobsen
Jessica Jacobsen

Jessica Jacobsen

Jessica Jacobsen, editor of Beverage Industry, visits a range of beverage companies for cover stories and facility tours, represents the magazine at trade shows and industry events, and works with the Beverage Industry team to determine the content and direction of the magazine and its online components. She earned a Bachelor of Arts in Journalism from Marquette University.

Articles

ARTICLES

healthy beverages
Beverage Beat

Innova details strategies for development of healthy beverages

Holistic approach to health gaining traction with consumers
jessica Jacobsen
Jessica Jacobsen
July 19, 2022

In the beverage market, brand owners are changing their strategies in terms of healthy beverages as consumers are looking beyond just physical health.


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Riboli Family Wines

2022 State of the Beverage Industry | Premium, health and wellness lifting wine, spirits categories

Low alcohol wines, tequila resonating with consumers
jessica Jacobsen
Jessica Jacobsen
July 6, 2022

This year’s State of the Industry report on the U.S. wine and spirits markets highlights the impact that premiumization and health and wellness trends are having on these categories.


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Uncle Matt’s Organic

2022 State of the Beverage Industry | Juice market remains weak

Brands embrace sugar reduction, functionality to boost juice market
jessica Jacobsen
Jessica Jacobsen
July 6, 2022

This year’s State of the Industry report on juice and juice drinks notes that the category sees increasing competition from emerging beverage categories and as such is looking to reimagine itself.


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2022 State of the Beverage Industry

2022 State of the Beverage Industry

jessica Jacobsen
Jessica Jacobsen
July 6, 2022

Beverage Industry provides an in-depth look into the performances and trends in the alcohol and non-alcohol categories within the last year. The report includes update statistics from Chicago-based Information Resources Inc. (IRI) as well as industry trends and forecasts into what’s next.


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Bud Light NEXT

2022 State of the Beverage Industry | Beer market turns to innovations during time of recovery

Premium offerings, FMBs outperform overall beer category
jessica Jacobsen
Jessica Jacobsen
July 6, 2022

This year’s State of the Industry report on the U.S. beer market highlights the road to recovery the beverage alcohol category is navigating as consumers turn to novel innovations.


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ROAR Organic beverages
R&D Feature

Consumer awareness of clean label drives demand for ingredient solutions

Suppliers for sweeteners, colors and more develop solutions to support clean label trends
jessica Jacobsen
Jessica Jacobsen
June 28, 2022

With health and wellness driving consumer purchases, beverage-makers are finding clean label and non-GMO a growing priority for today’s shoppers.


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secondary pack innovations
Packaging Materials

Sustainability is driving secondary pack innovations for beverage-makers

Fiber-based solutions help support holistic, premium approaches by brands
jessica Jacobsen
Jessica Jacobsen
June 22, 2022

Beverage-makers looking to reduce the amount of single-use plastic for their products are adapting their secondary packaging approach.


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Truly Iced Tea
Beverage Beat

IRI names 2021 New Product Pacesetters

Beverages account for 6 of Top 10 in food, beverage category
jessica Jacobsen
Jessica Jacobsen
June 17, 2022

There are not too many announcements that garner the same attention as when Information Resources Inc. (IRI) announces its list of New Product Pacesetters. In its 27th year, the 2021 list of these top new food, beverage and nonfood product launches have served as a benchmark of where consumers are spending their dollars.


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CoverFEAT_Oatly_Sept2021-Lifestyle-US-45_1170x658.jpg
Cover Feature

Oatly explores limitless potential for oat-based food, beverages

Sustainability driving forces for Sweden-based oatmilk manufacturer
jessica Jacobsen
Jessica Jacobsen
June 3, 2022

As more consumers look to plant-based food and beverages, oatmilk continues to make share gains. Driving that growth is Oatly Group AB, which produces products from oats, including oatmilks, frozen desserts and oatgurts.


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Sustainability
Packaging Materials

Sustainability, product differentiation drive innovation with inks

Fluoresce technology can support covert coding solutions
jessica Jacobsen
Jessica Jacobsen
June 2, 2022

In the world of inks and coatings, topics that were front of mind pre-pandemic ― sustainability, consumer engagement, etc. ― are finding themselves back on the main stage.


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View All Articles by Jessica Jacobsen
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Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Beverage Industry audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Beverage Industry or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

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Monster Energy summons new flavor with Juice Monster Voodoo Grape

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Events

April 16, 2025

2025 State of the Industry Series: Alcoholic Beverages

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

January 29, 2026

Gen Z Unpoured: The Big Beverage Shifts Coming in 2026+

In this webinar, Black Swan Data will explore what Gen Z will be drinking (and not drinking) in 2026 and beyond. From emerging alcohol trends to new frontiers for functional sodas, this content will unpack the needs, behaviors and passions shaping the next generation of drinks. 

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Poll

Retail Coffee Segment

What retail coffee segments will fare well into the next year?
View Results Poll Archive

Products

Milk and Dairy Foods Nutrition, Processing and Healthy Aging

Milk and Dairy Foods Nutrition, Processing and Healthy Aging

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