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Home » Authors » Jessica Jacobsen
Jessica Jacobsen

Jessica Jacobsen

Jessica Jacobsen, editor of Beverage Industry, visits a range of beverage companies for cover stories and facility tours, represents the magazine at trade shows and industry events, and works with the Beverage Industry team to determine the content and direction of the magazine and its online components. She earned a Bachelor of Arts in Journalism from Marquette University.

Articles

ARTICLES

Abstract Ice

Taking drinks to the next level

Shaped ice offers operators ability to tap into key events, moments
jessica Jacobsen
Jessica Jacobsen
June 28, 2026

To help bring some excitement to drink menus looking to capitalize on soccer fever, Abstract Ice is supporting that energy with its soccer ball-shaped ice piece.


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Stacked cartons of sparkling juice drink variety packs in multiple fruit flavors with colorful retail packaging.

Secondary packaging helps beverage brands increase engagement with consumers

Sustainability, digital enhancements appeal to consumers’ needs, wants
jessica Jacobsen
Jessica Jacobsen
June 26, 2026

Consumer interests and engagement are influencing secondary packaging as brands are turning to recyclable materials as well as digital solutions.


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Pop & Bottle Matcha Coconut Water drinks

Plant waters support consumers’ refreshment, wellness needs

Hydration, hybrid beverage trends help plant waters reach broader audience
jessica Jacobsen
Jessica Jacobsen
June 22, 2026

Plant waters continue steady performance in the market with products supporting consumer need states around hydration, wellness and plant-based diets.


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Seagram's 7 Crown Apple Pie

Beverage brands show their patriotism

Brand Keys report highlights most patriotic brands, categories
jessica Jacobsen
Jessica Jacobsen
June 18, 2026

As Brand Keys’ 25th annual Most Patriotic Brands survey highlights the top brands and categories that consumers view as patriotic, the market is seeing more brands release products and packaging to celebrate America’s 250th birthday.


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a 12-pack of Yuengling Light Lager featuring special Field & Stream branded packaging.

Inks, coatings tell deeper story

Sustainability, customizations influence beverage-makers ink selections
jessica Jacobsen
Jessica Jacobsen
June 1, 2026

Manufacturers of inks and coatings are utilizing an innovative spirit to create solutions for today’s beverage manufacturers.


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This image shows the Chicago skyline during sunset

IFT FIRST highlights future of artificial intelligence in food

Scientific programming to take place directly in the Expo Hall
jessica Jacobsen
Jessica Jacobsen
May 29, 2026

The annual food science and technology event IFT FIRST will take place July 12-15, at McCormick Place in Chicago, featuring dedicated keynotes and programs on artificial intelligence.


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This image depicts a truck driver operating a commercial vehicle

Telematics keep beverage operations moving in and outside warehouse

Telematics arm beverage distributors with data to succeed
jessica Jacobsen
Jessica Jacobsen
May 27, 2026

Whether within the warehouse or on the road, telematics are delivering data to beverage operations with actionable insights.


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High West Distillery headquarters located in Wanship, Utah

High West sets the stage for distilling

Utah-based distillery brings blending house to masses
jessica Jacobsen
Jessica Jacobsen
May 21, 2026

High West Distillery brings its specialized whiskies to enthusiast as it celebrates 20 years of whiskey blending.


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Daily's frozen spiked cocktail pouches in iced tea and strawberry lemonade flavors

What will consumers be sipping this summer?

Circana data highlights premixed cocktails performance during summer
jessica Jacobsen
Jessica Jacobsen
May 18, 2026

An Insights from Circana titled “What’s Sizzling As Summer Approaches?” notes that despite alcohol sales struggling last year, premixed cocktails stood out.


Read More
Muscle Milk

Muscle Milk positioned to deliver Protein For All

Protein drink brand announces reformulation, new campaign
jessica Jacobsen
Jessica Jacobsen
May 15, 2026

Muscle Milk announced the complete reformulation of its protein shake lineup as well as its new campaign: Protein For All.


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View All Articles by Jessica Jacobsen
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