Articles by Jessica Jacobsen

Although the beer market maintains its dominance, Nielsen notes that the category benefitted more from pricing strategies than consumption trends.

As one of the category leaders within the coconut water market, ZICO has seen the evolution of the market and its consumer base.

Through new facility development, some beverage operators are dedicating their capital expenditure budget to the construction of new plants and offices.

Many newly developed beverages in today’s market have realized the benefits of hybrid formulations.

Within the craft beer market, seasonal brews and IPAs have shared the limelight. But lately, consumers and analysts are seeing another beer style take the spotlight: session IPAs.

Beverage companies and foodservice outlets are employing digital marketing efforts, expanding clean-label offerings and sourcing locally to reach the millennial generation.

The unofficial start to summer is underway and the readers of Beverage Industry have shown their appreciation for summer beverage offerings. In the Readers’ Choice: New Product of the Month poll for April, the readers selected MTN DEW Baja Blast as their favorite new product release.

Achieving success in a crowded market is a task that goes beyond producing a quality product, and is one that Stillhouse Spirits Co., Los Angeles, has been able to achieve.

As a start-up founded in 2009, El Segundo, Calif.-based L.A. Libations has shown through its insights and track record that the beverage brand creator and incubator is a captain in its own right.