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IRI releases 2017 New Product Pacesetters

Beverages hold strong in Top 10 for convenience stores
April 17, 2018

Chicago-based Information Resources Inc. (IRI) announced last year’s most successful consumer packaged goods (CPG) launches in its 2017 New Product Pacesetters report, the CPG industry-recognized benchmark analysis of exceptional first-year new product sales success.


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Stella Artois unveils new international campaign

Joie de Bière will be beer brand’s largest marketing effort to date
April 16, 2018

Stella Artois, a brand of Leuven, Belgium-based Anheuser-Busch InBev, introduced Joie de Bière, a new campaign that urges consumers not to let life and all its modern distractions get in the way of savoring the moments that matter. 


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Humboldt's Finest

Craft distillery celebrates 4/20

Cannabis-infused vodka releases cocktails for holiday
April 16, 2018

Humboldt Distillery, Humboldt County, Calif., is planning to celebrate 4/20 with cocktails using its cannabis-infused vodka Humboldt’s Finest. 


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Tiger Beer Uncaged Heroes

Tiger Beer details ‘uncaged’ campaign

Beer brand celebrates local heroes
April 13, 2018

As part of its latest campaign, Tiger Beer, a brand within White Plains, N.Y.-based HEINEKEN USA’s Five Points Trading Co., takes the idea of “uncaging” beyond emerging talent to local heroes and focuses it on a specific type of creative: those whose bold approach to their craft serves a good cause.


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2018 Food Safety Summit marks 20th year

April 13, 2018
For the 20th year, the Food Safety Summit will provide an in-depth schedule of education sessions when it returns May 7-10 to the Donald E. Stephens Convention Center in Rosemont, Ill
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