Entertainment icon to develop gin and juice cocktails
August 31, 2016
Tanqueray Gin, a brand of Norwalk, Conn.-based Diageo North America, announced the launch of a new strategic partnership with entertainment icon Snoop Dogg. The partnership brings to life the brand's focus on a gin and juice cocktail strategy celebrating the success of Snoop Dogg's 1993 classic hit “Gin & Juice.”
In evaluating its forecasted growth expectations for beverage alcohol sales at the nation's bars and restaurants, Chicago-based Technomicexpects to see modest improvements in 2016, the market research firm says. This comes from research conducted for Technomic's Adult Beverage Planning Program, a membership-based program delivering suppliers with research on key topics and trends related to the adult beverage on-premise industry.
Parker’s Heritage Collection bottle to benefit ALS research, patient care
August 29, 2016
Heaven Hill Distillery, Bardstown, Ky., announced the 2016 limited-edition release of Parker’s Heritage Collection: a 24-year-old, bottled-in-bond bourbon.
Lake Bluff, Ill.-based Terlato Wines announced a long-term partnership to import the wines of Feudi San Gregorio, a brand which hails from Campania, Italy.