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Narragansett Del's Shandy

Narragansett Del's Shandy

May 28, 2014
No Comments

Narragansett Brewing Co. introduced the second release in its “Hi Neighbor Mash-Up” series: Narragansett Del’s Shandy.


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Goose Island The Ogden

Goose Island The Ogden

May 23, 2014
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Goose Island Beer Co., a part of Anheuser-Busch,  launched the second of three new beers as part of its Imperial Series: The Ogden.


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Corona Extra Fill Your Summer

Corona Extra announces ‘Fill Your Summer’ campaign

Marketing initiative marks beer brand’s first bilingual, multicultural summer campaign
May 19, 2014
No Comments

Corona Extra, brewed, marketed and supplied by Constellation Brands' Beer Division in the United States, kicked off its first-ever bilingual and multicultural summer campaign on May 6 with the launch of “Fill Your Summer.” The 360-degree marketing initiative aims to solidify the brand’s place as the go-to beer for summer by focusing on a single idea that is relevant to both Hispanic and general market consumers: the idea that Corona turns an ordinary summer moment into something extra, according to the brand.


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Johnny Appleseed Hard Apple Cider

Johnny Appleseed Hard Apple Cider

May 19, 2014
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Anheuser-Busch, the U.S. arm of Anheuser-Busch InBev, released its first wholly new brand in eight years: Johnny Appleseed Hard Apple Cider.


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Stephanie new headshot

Beer liquid concentrates could take home carbonation to a new level

At-home carbonation machines enable consumers to experiment with craft beverages
Stephanie headshot new cropped
Stephanie Cernivec
May 16, 2014
No Comments

In February, The Coca-Cola Co. and Green Mountain Coffee Roasters Inc., now known as Keurig Green Mountain, announced plans to develop a new at-home beverage system called the Keurig Cold that would enable consumers to make their own Coca-Cola branded drinks at home.


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Heineken Open Summer

Heineken unveils ‘Open Your Summer’ promotion

Beer brand launches 6 limited-edition, city-themed labels
May 15, 2014
No Comments

White Plains, N.Y.-based Heineken USA unveiled the details of its “Open Your Summer” program, which is designed to reward consumers and build on the excitement of summer’s celebrations.


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Angry Orchard The Muse

Angry Orchard The Muse

May 13, 2014
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The Boston Beer Co. added a new, year-round specialty hard cider to its Angry Orchard Cider House Collection: The Muse.


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Innis & Gunn Toasted Oak IPA

Innis & Gunn Toasted Oak IPA

May 9, 2014
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The Innis & Gunn Brewing Co. Ltd. released its first India Pale Ale: Innis & Gunn Toasted Oak IPA.


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MillerCoors logo

MillerCoors sales increase in Q1 2014

Brewer gains share in above-premium, premium light beer markets
May 7, 2014
No Comments

Chicago-based MillerCoors, a joint venture between London-based SABMiller plc and Denver-based Molson Coors Brewing Co., saw its net income for the first quarter increase 7.4 percent to $291.9 million compared with the same period in the prior-year period. This income growth was driven by positive pricing and sales mix, cost savings, and lower marketing spending, primarily due to timing differences versus last year, the company says.


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Beverage News graphic

Left Hand expands distribution into western Pennsylvania

Craft brewer also looks to Iowa, California expansions
May 5, 2014
No Comments

Left Hand Brewing Co., Longmont, Colo., announced its expansion into western Pennsylvania. Beginning May 5, Left Hand will be available in the greater Pittsburgh market through a distribution partnership with Pittsburgh-based Frank B. Fuhrer Wholesale Co.


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