IRI collaborates with BCG to analyze consumer purchases during pandemic
March 20, 2020
Since the acceleration of the COVID-19 outbreak across the world, governments, businesses and consumers are changing behaviors rapidly. To keep abreast of these shifts, Chicago-based Information Resources Inc. (IRI) collaborated with its partners at the Boston Consulting Group (BCG) to analyze the latest consumer purchases in Italy, France, the United Kingdom and the United States in the report March 19 report “COVID-19 Impact: Consumer Spending Tracker.”
Pepsi premiered its 2020 international football campaign in celebration of its ongoing partnership with the UEFA Champions League. Featuring a never-before-seen collaboration of four of the world’s best footballers, the brand says it's guaranteed to excite football fans around the globe.
Sprite, a brand of The Coca-Cola Co., announced two new additions to its brand portfolio with the launch of Sprite Ginger and Sprite Ginger Zero Sugar.
This means that some of America’s favorite beverages and snacks, including bubbly, Gatorade and Pepsi, will soon be made using electricity from renewable sources, such as wind and solar.
Company achieved value share gains in sparkling, non-sparkling offerings
January 31, 2020
The Coca-Cola Co., Atlanta, reported another quarter of strong growth, along with achieving or exceeding all guidance for the full year 2019. The company continued to execute its growth strategy, allowing it to deliver strong revenue and profit growth for the quarter and full year while gaining value share globally, it says.
MTN DEW, a brand of PepsiCo, introduces MTN DEW Zero Sugar, a new product that offers all the bold charge and flavor of the original MTN DEW, without any sugar, the company says.
A privately held independent bottler of PepsiCo Inc., Refreshment Services Inc. (RSI) Key West has been quenching the thirst of residents and visitors for more than 51 years.
Sparkling beverage blends taste of coffee with Pepsi Cola
December 16, 2019
Pepsi, a brand of Purchase, N.Y.-based PepsiCo Inc., announced the launch of Pepsi Café, a new beverage that blends the taste of coffee with Pepsi cola.