Addressing the need for more fruits, vegetables and fiber in children’s diets, Kraft Foods Inc. launched Capri Sun Super V in its traditional pouch packaging.
The Campbell Soup Co., Camden, N.J., expanded its V8 franchise with the announcement of V8 V-Fusion + Energy drinks and V8 Energy Shots. Each beverage provides one combined serving of vegetables and fruit as well as a natural energy boost from green tea extract, the company said.
The Institute of Food Technologists held its annual meeting and food expo in Chicago in July, featuring many flavor, color, sweetener, protein and fortification innovations.
