Stewart’s Enterprise Holdings Inc. announced the launch of Bounce Back post-social functional beverages. Developed and produced by biochemist co-founders Dhruv Trivedi and Vandana Vijay, Bounce Back is a post-social functional drink specifically designed to be consumed before one goes to sleep in order to replenish the nutrients depleted after a night on the town socializing, the company says.

Martin has a strong social media following where she spreads her passion for bodybuilding and inspires women to get fit, live healthy and maintain their femininity.

Celsius Holdings Inc. announced that the company is expanding its product portfolio to include a branched-chain amino acids (BCAA) functional beverage that is designed to fuel muscle recovery, it says.  

Miami Bay Beverage LLC introduced trimino Protein Infused Water in select markets. 

Launched in 1989, TV commercials featuring the Energizer Bunny, the sunglass-wearing pink toy rabbit, have entered the vernacular as a representation for anything that endlessly continues. As more consumers strive to “get up and go,” energy drinks also have entered the mainstream, according to ingredient suppliers.

Invigorade is a non-GMO Project verified sports drink that boosts endurance performance with a tri-carbohydrate blend, electrolytes and amino acid β-alanine, the company says. 

Menara Persada Abadi Inc. offers its Blessing Birdnest ready-to-drink birdnest beverages nationwide. 

When observing the actions of children, it might not be uncommon for adults to remark, “I wish I had that much energy.” Athletes also can be inspiring figures in relation to knowing how to maintain higher energy levels. In the beverage market, sports and energy drink brand owners commonly have turned to these athletes as brand ambassadors for their products.